| # | Section | Key Contents |
|---|
| 01 |
Vehicle Scope |
Tier 1 Jatco (Nissan, Jeep, Dodge, Mitsubishi) • Tier 2 Subaru + Honda • Tier 3 Toyota • Removed: Sienna, Lexus RX, Camry, Matrix • Years 2003-2020 • NHTSA complaint data • 13 class actions |
| 02 |
Parts Suppliers |
Transtar, Sonnax, Rostra, TransGo, Superior • Part numbers • JF011E rebuild cost: $1,219-$1,762 • Tooling: $16,900 • Startup inventory: $3,800-$5,500 • Core charges • Belt sourcing (OEM only) |
| 03 |
Vehicle Acquisition |
10 sources ranked • Salvage title + BHPH conflict • Landed cost vs bid price (+$600-$850) • Transport costs • Title verification (NMVTIS) • Search keywords by platform • Repair-to-buy scripts |
| 04 |
Legal, Contracts & Insurance |
Dealer + finance licenses • 9 contracts • Insurance $9-22K/yr • FTC CARS Rule • Lemon law states • As-is prohibition states • AI marketing claims (FTC) • Entity structure • Environmental compliance |
| 05 |
In-House Financing |
RISC structure at 9.9% APR • Realistic ROI: 28-41% • Tiered down payments • Collections Day 1-60 timeline • GAP coverage • Capital requirements • Credit reporting framework • GPS trackers • Portfolio sale options |
| 06 |
Intake System & Custom Plan |
Customer questionnaire • 40+ DTC codes by unit • 100-point health score • 5-tier go/no-go matrix • Equipment: $8,500-$13,000 • 4-tier warranty policy • Follow-up sequences • Repair-or-buy decision tree |
| 07 |
Posting System |
7 free + 4 paid platforms • Facebook dealer setup • Craigslist risk • 3 FB ad campaigns ($900-$1,400/mo) • Retargeting ($225-$325/mo) • SEO strategy • Review generation • Email/SMS sequences • Content calendar • Total: $1,500-$2,200/mo |
| 08 |
Website Blueprint |
6 pages • DMS integration (Wayne Reaves/Frazer) • AI diagnostic report mock • Mobile-first specs • Trust signals • Chat/SMS • Privacy/security • Schema markup • Analytics • Offer estimation logic • Spanish language plan |
| 09 |
Dashboard |
25+ KPIs with formulas • DMS has no public API (workarounds) • 7 alert triggers • 9-stage retrofit Kanban • Mechanic view • Airtable+Retool Phase 1.5 • QuickBooks integration • 15-min daily routine • Mobile access |
| 10 |
Startup Budget |
Monthly burn: $16,100 • Tools/equipment: $16,900 • Lean minimum: $144K • Recommended: $213K • Break-even analysis • 6-month cash flow model • W-2 vs 1099 mechanic • Growth funding (floorplan, LOC, SBA) |
| 11 |
Execution Order |
Track A: repair shop (revenue Week 3) • Track B: dealer license (background) • Phase 0-3 with gates • Risk register (7 risks) • Revenue timeline • Month 3-6 expansion plan • Parallel work tracks |